Ideas on reputation and AI.
Fresh thinking on communications, measurement and AI visibility from the Wizikey team.
Media Mention Spike Detection for Proactive Brand Management
Wizikey introduces advanced spike detection alerts for media mentions, enabling brands to receive instant notifications when their coverage exceeds normal patterns.
Transform Media Monitoring with Wizikey’s New Multiple Views Feature
Wizikey’s new Multiple Views feature enables PR teams to customize filters and create role-specific views for more effective monitoring and analysis.
10 tips for building a successful relationship with your PR agency
Imagine if you had the ten most important tips for building a successful relationship with your PR agency handy at a very early stage. Wouldn’t that have been wonderful? You would have avoided a lot of mistakes and misunderstandings that happened all the way. A playbook would have made your life much easier. Building relationships […]
Without the right data backing, marketing and comms industries are simply groping in the dark: Misbah from Monofys
From interning at a solicitor’s firm in London to working as a crime-beat journalist, Misbah had been interacting way before she joined communications. She currently is the founder and CEO of Monofys. Read her entire story: 1. Give us a little bit of the backstory about how you came to the field? A: […]
The most important data point actually is where the audience is: Ryan from Adaptavist
From bussing tables to becoming a graphic designer to marketing and now communications, data has played a pivotal role in Ryan’s decision-making.
Data is oil, Data is gold: Pratik from Cobweb
Pratik was expected to pursue engineering and fulfill the great Indian dream. He did pursue engineering in computer science, but his heart always leaned toward communications. He fought his battles and went on to pursue communications at one of India’s top institutes. Today, he is now driving marketing and communications at Cobweb. 1. Give us […]
Through data, you start seeing what is it that they(audience) react better to: Mariana from People.ai
Mariana started off as an economist in an investment banking firm, and then she moved to a technology company in Japan, started her journey into communications, and moved to the US thereafter. Right now, she is leading marketing and communication efforts as the Chief Marketing Officer for People.ai Video Transcription (AUTO-GENERATED) 0:00I think it’s gonna […]
Leverage data intelligence to convert it into tangible outcomes: Nakul
With a master’s degree in English Literature, Nakul pursued PG Diploma in Advertising & Public Relations from IIMC, and post that he was able to secure a campus placement at one of the global public relations agencies. With over four years of experience in public relations and marketing communications, he has worked with several leading […]
Data-Driven comms strategy forms the core of B2B and B2C brands: Satabdi from Cvent
Satabdi knew from the beginning that communications were the field she wanted to head into. While studying communications at Doon University, she realized that communication is more than just comprehending information. It’s about understanding consumer/client habits while creating content relevant to them. 1. Give us a little bit of the backstory about how you came […]
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