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Ideas on reputation and AI.

Fresh thinking on communications, measurement and AI visibility from the Wizikey team.

Media Mention Spike Detection for Proactive Brand Management

Media Mention Spike Detection for Proactive Brand Management

Wizikey introduces advanced spike detection alerts for media mentions, enabling brands to receive instant notifications when their coverage exceeds normal patterns.

Announcements · May 29, 2025
Transform Media Monitoring with Wizikey’s New Multiple Views Feature

Transform Media Monitoring with Wizikey’s New Multiple Views Feature

Wizikey’s new Multiple Views feature enables PR teams to customize filters and create role-specific views for more effective monitoring and analysis.

Announcements · Apr 16, 2025
Seeing the data points has actually been a strategy and a tactic that is working for us – Maxwell from Szabo & Associates

Seeing the data points has actually been a strategy and a tactic that is working for us – Maxwell from Szabo & Associates

From working in DC to getting his law degree and becoming an Assistant District Attorney and the Director of Communications and Legislative Affairs for the District Attorney’s office. Max has led several successful reform efforts and successfully executed hundreds of high-profile initiatives for elected officials, agencies, non-profits, labor organizations, developers, and Fortune 500 corporations. Check […]

All Stories · Nov 3, 2022
Adding data to a pitch or a campaign instantly adds that newsworthy element: Laura from Tessian

Adding data to a pitch or a campaign instantly adds that newsworthy element: Laura from Tessian

While studing English language and Media, Laura wanted to be a journalist. She loved writing, and to get work experience she tried communications and began her journey into communications. She now heads communications and content at a cybersecurity startup called Tessian. Check out Laura’s Story: Transcript(Auto-Generated): 0:01Yeah, I mean I would, I’m sure I share […]

All Stories · Oct 31, 2022
Instead of working in silos, data will be that one piece that aligns all the teams to work together to talk to the same person: Elise from Syncari

Instead of working in silos, data will be that one piece that aligns all the teams to work together to talk to the same person: Elise from Syncari

With 2 semesters in while majoring in Bio, Elise realized it was not for her and her sister introduced her to PR and communications. She got intrigued to understand why people say the things they say and why they engage in the way that they do, so she took the semester off and majored in […]

All Stories · Oct 27, 2022
The Future of PR and Communications is going to be much more metrics-driven: Susan from 10Fold Communications

The Future of PR and Communications is going to be much more metrics-driven: Susan from 10Fold Communications

Before starting her own company, 10Fold communications, Susan’s career interest had multiple pivots, starting with Clinical Psychology and making her way to, industrial psychology, HR, Marketing, and Industry Analysts to making her way into Public Relations. Data has played an important role in Susan’s life. Check out her entire story: Text Transcript(Auto Generated) 0:23I started […]

All Stories · Oct 25, 2022
Communication is as much as listening as it is sharing: Alia from Lattice

Communication is as much as listening as it is sharing: Alia from Lattice

Alia Le Cam has always loved the creative aspects of marketing, but she wasn’t sure where to set her foot. She started out as a generalist but finally found her love in storytelling.  Today she is the director of communications and public relations at Lattice. Give us a little bit of the backstory about how […]

All Stories · Oct 21, 2022
When using data in storytelling, it’s really important for establishing thought leadership: Chikodi from Moonshot PR

When using data in storytelling, it’s really important for establishing thought leadership: Chikodi from Moonshot PR

Being a master’s student at Columbia Journalism School, Chikodi learned how to use the integrity of data to tell a powerful story. He started his journey in data-driven communications while working as a freelance reporter in Bangalore, India to starting his own firm Moonshot PR. Check out Chikodi’s entire journey: Transcript (Auto-Generated) 0:00 I think […]

All Stories · Oct 19, 2022
You don’t want to falsify what your engagement is: Dr. Parisnicole from The PNP Agency

You don’t want to falsify what your engagement is: Dr. Parisnicole from The PNP Agency

Dr. Parisnicole started as a dancer on the TV show “Dancing on the Air” getting interested in behind-the-camera stuff, and kickstarting her journey into artist management by discovering a friend of her’s as a rapper and further being introduced to sports, and now working as a sports agent and contractor for various NFL players and […]

All Stories · Oct 12, 2022

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