Ideas on reputation and AI.
Fresh thinking on communications, measurement and AI visibility from the Wizikey team.
Media Mention Spike Detection for Proactive Brand Management
Wizikey introduces advanced spike detection alerts for media mentions, enabling brands to receive instant notifications when their coverage exceeds normal patterns.
Transform Media Monitoring with Wizikey’s New Multiple Views Feature
Wizikey’s new Multiple Views feature enables PR teams to customize filters and create role-specific views for more effective monitoring and analysis.
Customized Chart Colors for Better Data Visualization
In today’s data-driven world, we are inundated with more information than ever before. With so many metrics and data available, it can be overwhelming to make sense of it all. Data visualization comes to the rescue – charts and graphs can help us understand complex data at a glance. If you use PR software like […]
“Create a way for people to see data in a very friendly way that draws them in.”-Katharine from Workfusion
Despite coming from a fine arts background with aspirations of becoming an actor, Katharine found her calling in marketing and has since become an expert in her field. She believes that the communications role within the marketing funnel is essential, and it needs to be approached as a full-funnel and broken down by channel, using […]
“Engagement is an important metric as it indicates a higher level of audience interest and provides insight into the individuals involved.”- Kortny from Atom Computing
This episode features Kortny, a seasoned professional who began her career as a journalist and worked in newspapers and journalism for a decade or more. With expertise in marketing & communications area, Kortney has immersed herself in the world of Quantum computing and has valuable insights to share about her experiences in this cutting-edge field. […]
Celebrating International Women’s Day With the 10 Most Talked About Women Founders in India
International Women’s Day is a time to celebrate the amazing achievements and contributions of women entrepreneurs in India. Today, we’re taking a look at the ten most-talked-about women founders in India according to the Wizikey Report. From Divya Gokulnath of Byju’s to Vani Kola of Kalaari Capital and beyond, these incredible women have made their […]
How WebEngage increased its organic mentions with an intuitive PR dashboard
We spoke to WebEngage, a Global SaaS about how they are measuring all their and its competitors’ mentions on a single intuitive PR dashboard
“Use the numbers to be more intentional in your PR approach”-Kevin from Angel City Football Club
This episode features Kevin, an experienced media professional from the sports industry. He has years of experience in the field and has some valuable insights to share with us where he talks about the power of data and how it can give you a better understanding of your performance and guide your future actions. Introduction […]
“Data driven PR is becoming the new rocket fuel for people to establish a strong brand identity”-Muskaan Gupta
As part of this episode, we hear from Muskaan, who comes from a literature background and shares how she became involved in the communications field. She discusses that multi-channel approach can strategize your campaign and can give it a 360-degree audience reach. Introduction 1:05 Actually, my back story of coming into the field of PR […]
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