As we present the Newsmakers 2024 list, spotlighting the top startups that have defined the entrepreneurial landscape in India, it’s clear that these innovators have not only secured significant media attention but have also been the focal point of discussions across various platforms.
Top 10 Hottest Startups of Newsmakers 2024 Dream11, OYO, Zerodha, and Zepto emerge as the Hottest Startups of 2024, with notable shifts in rankings from 2023. Here is complete list- Link
Top 5 startups in Newsmakers 2024
The top 5 startups collectively demonstrated strong year-over-year performance. Dream11 maintained its leadership while Zepto made a remarkable jump from #13 to #5.
#1 Dream11
Dream11 maintains its position as the most visible startup in India for 2024, with an impressive news score of 76.41. The company’s strong media presence is reflected in its 35.8k news volume and 21.3Bn cumulative reach, maintaining consistent performance from its 2023 leadership position. This year the company has strengthened its market presence through major sponsorship deals with various sports leagues, including ILT20 and Pro Kabaddi League.
#2 OYO
OYO secures the second position with a news score of 68.33. The hospitality tech giant’s continued expansion and market presence generated 9.9k news stories across 3.7k publications, holding steady at its 2023 ranking. This performance indicates significant growth in the hospitality sector and its potential economic impact.
#3 BYJU’S
BYJU’S holds the third position with a news score of 67.14. The edtech startup was in high media visibility with 11.3k news stories and 2.4k publications. While the Indian edtech sector faced significant challenges in 2024, with several companies experiencing financial difficulties and valuation drops, BYJU’s news highlighted the risks of rapid growth and over-investment in the sector.
#4 Zerodha
Zerodha clinches the fourth spot with a news score of 66.96, showcasing remarkable consistency by maintaining its 2023 ranking. The company generated 11.3k news stories across 2.9k publications.
#5 Zepto
Quick commerce startup Zepto makes a significant leap to the top 5 with a news score of 63.77, jumping 8 positions from its #13 rank in 2023. The company garnered 10k news stories and 2.6k publications.
Notable Movements in Top 20:
- Zepto: ↑8 positions (from #13 to #5)
- Meesho: ↓1 position (from #5 to #6)
- Ather Energy: ↓1 position (from #6 to #7)
- PhysicsWallah: ↑3 positions (from #11 to #8)
- boAt: ↑1 position (from #10 to #9)
- Razorpay: ↓2 positions (from #8 to #10)
- BharatPe: Dropped from top 10 (was #7)
- Unacademy: Dropped from top 10 (was #9)
The Annual Newsmakers Report shows remarkable stability in the top positions, with the top 4 companies maintaining their rankings from 2023. However, significant movements in the broader top 20 highlight the dynamic nature of India’s startup ecosystem:
- BharatPe moved out of top 10 (from #7 in 2023)
- Unacademy shifted from #9 in 2023
- Several new entrants strengthened their positions in the top 20
Aakriti Bhargava, Co-Founder of Wizikey, commended the trailblazing startups featured in the report: “The 2024 Newsmakers Report reflects not just innovation but the power of effective storytelling. Emerging startups like Ather Energy, PhysicsWallah, and Zepto have shown how clear and compelling communication can amplify their vision and engage audiences meaningfully. By leveraging the right narratives, these companies are carving their own space in competitive industries, reminding us that impactful communication is as critical as innovation in shaping success.
About Wizikey Newsmakers: Wizikey Newsmakers is a brand ranking based on data intelligence backed by Wizikey’s news scoring methodology leveraging AI and Big Data analytics. Starting in 2019, the ranking measures news visibility for brands & spokespersons by analyzing the volume of news, headlines presence, unique publications presence, and the reach of publications.
